Sydney Boulder Series

The Sydney Boulder Series is an annual competition run by Sport Climbing NSW. It takes place over several weeks at 5 participating gyms. The event aims to cutlivate a friendly, welcoming environment for all climbers - from complete, jug-loving beginners, to sloper-slapping veterans.

This brand identity uses illustrations of a climbers’ hands in a bold and naive style. It uses an earthy colour scheme with the accompanyment of abstract shapes inspired by the forms of climbing holds.